Marketing Product Brand & Comms Pricing Insights Sales Leadership

Scoutr for Brand & Comms

Know your brand health
before it becomes a headline.

Scoutr gives brand and comms teams continuous brand sentiment tracking, crisis early warning, and share of voice intelligence — across every platform, in real time.

Request a demo → View pricing

Brand health · today

Brand sentiment index

78/100 — stable, up 3 pts this week

Share of voice vs top competitor

58% — highest in 6 months

Crisis risk level

Low — no anomalies detected

AI Insight

A Reddit thread about your packaging recyclability has 480 upvotes and growing. You have ~48 hours before it hits press.

The problem

Your brand is being discussed right now. You're not in the room.

Brand crises don't announce themselves. A thread goes viral, a review cluster emerges, a narrative builds — and by the time it reaches a PR agency's morning scan, it's already shaped public perception. Scoutr puts you in the room continuously.

A brand crisis doesn't start on the front page. It starts on Reddit with 200 upvotes. The brands that respond well are the ones who saw it coming.

Scoutr brand intelligence

What changes when you have it.

✓

Daily brand health monitoring without waiting for weekly or monthly reports

✓

Crisis detection with enough lead time to prepare a response before it hits mainstream media

✓

Measuring the sentiment impact of campaigns and brand activations in real time

✓

Tracking share of voice versus competitors across every major platform simultaneously

✓

Building board presentations backed by live consumer perception data, not agency estimates

The intelligence

Everything a brand & comms team
needs to know.

All delivered continuously, automatically, in the format your team already works in.

📊

Daily sentiment tracking

Brand sentiment scored and tracked across all platforms every day. Spot shifts before they compound into reputational problems.

🚨

Crisis early warning

Emerging negative narratives flagged the moment they start gaining traction — not after they've reached press. Average lead time: 48 hours.

📣

Share of voice monitoring

How much of the category conversation your brand owns, versus competitors — tracked continuously so you know when you're losing or gaining ground.

🗺️

Consumer perception map

What words and associations consumers link to your brand in unprompted conversation. The most honest brand tracking available.

🔔

Real-time spike alerts

Instant Slack or email notification when mention volume spikes or sentiment drops sharply. Your team knows first.

📈

Longitudinal brand equity

Track how brand perception moves over months and years — with the data to attribute changes to campaigns, product launches, or external events.

The outcomes

What brand & comms teams
achieve with Scoutr.

48hr

Crisis lead time

Surface emerging brand narratives before they reach press. Average lead time from Scoutr alert to mainstream coverage.

30+

Sources monitored

Every major platform where consumers discuss your brand — tracked simultaneously, 24/7.

Daily

Sentiment updates

Brand health scored every day, not quarterly. Intelligence that's current when you need it.

See what Scoutr does for Brand & Comms teams.

Walk through a live demo built around your brand and category. No commitment, no template walkthrough.